Marketing: Brand Management, Brand Strategy Textbooks

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The Designer's Guide to Product Vision: Learn to build your strategic influence to shape the future

By Laura Fish, Scott Kiekbusch

ISBN-10: 0-13-665432-0 | ISBN-13: 978-0-13-665432-2 | ©2021 New Riders

Price: $32.99

Six Rules of Brand Revitalization, Second Edition: Learn the Most Common Branding Mistakes and How to Avoid Them, 2nd Edition

By Larry Light, Joan Kiddon

ISBN-10: 0-13-450783-5 | ISBN-13: 978-0-13-450783-5 | ©2016 Pearson FT Press

Price: $39.99

Brand Flip, The: Why customers now run companies and how to profit from it

By Marty Neumeier

ISBN-10: 0-13-417281-7 | ISBN-13: 978-0-13-417281-1 | ©2016 New Riders

Price: $39.99

Logo Design Love: A guide to creating iconic brand identities, 2nd Edition

By David Airey

ISBN-10: 0-321-98520-6 | ISBN-13: 978-0-321-98520-0 | ©2015 Peachpit Press

Price: $39.99